I Used to Live Here Once by Jean Rhys Essay Example | Topics and Well Written Essays - 1000 words

I Used to Live Here Once by Jean Rhys - Essay Example The short story â€Å"I Used to Live Here Once" begins with a description of a woman visiting her childhood home; one can deduce this from her description of the environment as it is and comparing it to her retrospective view. She comes across two children in a house in which she resided in the past and when she tries to greet them, they seem to ignore her. Moreover, when she finally gets close and tries to greet them again, they do not see her and one remark on the cold, they enter the house without having seen her, and that is when she realizes they cannot see her since she must have stopped living. The narrator’s displacement and apparent alienation from an environment that must have been retrospectively natural to can be compared to the writers own life of displacement. From a psychoanalytical perspective, it is possible that the writer was expressing and living out her memories in the land that was her home and from whence she was uprooted at a tender age. The fact that the narrator was female helps the reader draw an easier parallel to the writer and feel her disappointment when her attempts at maternal affection are ignored by the children giving the story an emotional edge. This underlying connection implies that since she moved from the Dominicans where she was born at the age of 17, she lost touch with her land of birth and never actually felt at home even in England and hence the general alienation of the writer is expressed in her character’s displacement. The authors past has considerable effects on the bearing of the story since she is able to portray the character’s emotional confusion, and alienation accurately, herself having been quoted in the past expressing ambivalence about her origin and the country to which she belonged. The writer takes the reader back to the narrator’s past through her reminiscing as she nostalgically remembers the place, as she knew it in the past. She remembers the stones and the dexterity needed to get across, her affection for the place is evident in that she walked with joy on the road although she described it as wider but messily expanded with trees not being cleared and trampled on. She remembers the house had screw pine, which was still there although the pine screws were gone as well as the summerhouse. The children’s color is of interest to the writer who describes them as being fair despite being in the tropics, which as a symbol of resilience the whites were forced to adopt in to survive. The idea of reaction and adaption to nature, especially on a racial perspective, can be tied to the writers past since although she was while living in a predominantly black country, she often interacted with black and admired their culture and nature. Most of the things she remembers are symbolic of the narrators past and present feeling and the writer has clearly injected considerable aspects of her life in the same. Take ether fact that she finds the road to be incomplete, this could symbolize the fact that she thought she had unfinished business with the place hence her return, besides, considering the author's history of prostitution and drug abuse.

An investigation into issues surrounding consumer online purchasing Dissertation

An investigation into issues surrounding consumer online purchasing influenced by Facebook and Twitter - Dissertation Example A primary research method was used and a survey instrument with 30 questions based on the Likert scale was used. This was administered to a research sample of 200 and the responses analysed using SPSS. Findings from the research indicate that fashion firms use a number of methods and tools for promotion. These include Facebook posts, online reviews, and posts about latest events, trends, celebrity wear, online galleries, discounts and promotion codes. In addition they use eWord of Mouth advertising, buzz marketing and viral marketing. Facebook has also introduced Facebook stores that are micro sites for small and medium enterprises and introduced the Facebook Commerce, which is similar to e-Commerce but based on the Facebook marketplace. Facebook users place a high level of reliance and trust on the online reviews and posts and base their purchase decisions on these reviews. The research concludes by indicating that Facebook has emerged as the new marketplace for fashion products sin ce it brings together customers, sellers and hosts promotions and reviews that attract customers. Table of Contents 1. Introduction 13 1. Introduction 13 1.2. Literature review 15 1.2.1. Internet users 15 1.2.3 Online word of mouth 15 1.2.4. Social media 17 1.2.5. Social media marketing 17 1.2.6. Consumer’s purchase decision behaviour 19 1.3. Research Aims and Objectives 21 1.4. Time schedule 21 1.5 Resources 23 2. Literature Review 23 2. Literature Review 23 2.1. Decision making with Facebook 25 2.1.1. Items purchased with social media 29 2.1. 2. Facebook for selling and buying 29 2.1.3. Emergence of Facebook Store 35 2.1.4. Emergence of Facebook F-Commerce 37 2.2. Word of mouth and e-Word of mouth 39 Figure 2.1. Model for branding in eWoM (Jansen, et al, 2009) 39 2.3. Communication through social media 41 2.3.1. Buzz Marketing 43 2.3.2. Viral Marketing 45 2.4. Summary of the literature review 47 3. Methodology 49 3. Methodology 49 3.1 Introduction 49 3.2 Research Objectives 51 3.3 Research Philosophy 53 3.3.1 Deductive Approach 53 3.4 Research Design 55 3.4.1 Primary and Secondary Data 55 3.4.2 Quantitative Method 59 3.5 Sampling 61 3.6 Survey 63 3.6.1 Survey Design 63 3.6.2 Survey Limitations 65 3.7 Research Limitations 67 3.8. Summary 67 4. Findings and Analysis 69 4. Findings and Analysis 69 4.1. Analysis of various groups in the survey 69 Q1. I use Facebook to look at fashion items that inspire my own wardrobe. 71 Q2. I enjoy using Facebook because it gives me access to fashion ideas I would not otherwise have. 71 Q3. I use Facebook to look at celebrity styles and fashion items 73 Q4. The fashion item posts I see on Facebook inspire me to buy the same things. 75 Q5. I am compelled to buy fashion items to fit in with my friends who post their items on Facebook. 77 Q6. I use Facebook for fashion inspiration because it is free and I have constant access to it unlike fashion magazines. 77 Q7. I buy fashion items spontaneously 79 Q8. I am easily influe nced to purchase items because of fashion posts 81 Q9. I follow fashion on Facebook because it is updated much quicker than any other modes of media. 81 Q10. Once I purchase a new fashion item I post the details on Facebook 83 Q11. I actively search for fashion advice posted by people and pages on Facebook 85 Q12. I mostly use Facebook to be able to see what everyone else is wearing 87 Q13. I trust in the recommendations on products through Facebook 87 Q14. I take advice from Facebook and research online before a purchasing decision. 89 Q15. I am likely to be influenced to buy a particular brand if it is